El profesor David Díaz perteneciente al Departamento de Administración de la Facultad de Economía y Negocios de la Universidad de Chile ha participado en el Service Analytics Panel que se ha desarrollado en el Annual Service Research & Innovation Institute Global Conference que se ha desarrollado en Silicon Valley, San Jose en Estados Unidos.

Junto a David participaron en la conferencia los principales líderes de la industria tales como Google, Amazon, Apple, Facebook, Intel, Citrix, Microsoft, IBM, HP, Infosys, TCS, eBay/PayPal, Accenture, Start Up, diversos institutos de investigación, instituciones académicas y organizaciones gubernamentales de todo el mundo.

David nos comenta sobre su panel: “With the increasing importance of services in the global economy, researchers have been advocating the development of a new discipline, service science, to address the challenges in understanding the fundamentals of business and public administration services and developing appropriate theories, techniques and tools.

The Service Analytics panel will address the challenges of uncovering useful information from service-related data through the use of techniques from knowledge discovery areas such as data mining, text mining, web mining etc. Service analytics is a relatively new research area but it is expected to play a very important role in the development of service science in the context of developed countries but also globally.

The Service Analytics panel will discuss empirical findings, methodological approaches, and theoretical and conceptual insights related to knowledge discovery in business and public administration services.

The panel will be organised as a 90-minute session. It will include three talks (15 minutes presentation each) followed by a roundtable and Q&A session to discuss and summarise the research agenda for service analytics based on the presentations during the session but also, the wider literature.

The output of the session is expected to be a white paper outlining the service analytics research agenda.”

Presentadores

1. A methodological approach for service analytics design based on service logic

Babis Theodoulidis, Manchester Business School, Manchester, United Kingdom

b.theodoulidis@manchester.ac.uk

2. Service analytics in practice

David Diaz, Facultad de Economía y Negocios, Departamento de Administración Universidad de Chile, Chile ddiaz@unegocios.cl

3. Ontology-Driven Service Analytics

Mohamed Zaki, Cambridge Service Alliance, Institute for Manufacturing, University of Cambridge, United Kingdom mehyz2@cam.ac.uk